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KATIE WEEKS, the editor of eco-structure magazine, is an experienced design writer and editor. She is a former editor of Contract magazine and has served as a member of the editorial advisory board for ASID ICON magazine.
| Introduction | |
| Starting A Design Business | |
| The Beginning. | |
| Why do you want to have your own business? | |
| Do you have what it takes? | |
| The ABCs of Planning | |
| Business Planning vs. Strategic Planning: Johnson Consulting Services | |
| Thinking Ahead: Peterson-Arce Design Group | |
| Thinking Strategically: Carson Guest Interior Design Services Inc | |
| Financial Planning | |
| Sound Structure: Daroff Design Inc. + DDI Architects PC | |
| Establishing Fees: Deciding What You Are Worth: Kathryn Scott Design Studio, American & International Designs, Inc., Nirmada Interior Architecture and Design | |
| Complete Contracts = Profitable Projects: Debra Browne, ASID, Harrison Browne Interior Design | |
| Protecting Your Business: Insurance and Contracts | |
| Preparing for Risk: Buying Insurance: Jeremy Welsh, The Insurance Exchange | |
| Setting Up Shop: Location, Location, Location: Charles C. Carpenter, CFM, CFMJ | |
| Advice in Hindsight: If I Were Starting a Firm Today | |
| Structure and Support | |
| Building the Team | |
| Finding Their Motivation: Rabaut Design Associates | |
| Help Wanted: Finding Team Members | |
| Getting Started: Studio 2030 | |
| Making the Cut | |
| Tips to Avoid Costly Hiring Mistakes: Joan Lloyd & Associates | |
| Going it Alone: Solo Practitioners | |
| Flying Solo: Patterson House Design Group | |
| In Process: Design Team Structure and Project Management | |
| Process Makes Perfect: Soucie Horner | |
| Step by Step: Chute Gerdeman Retail | |
| Come Together: Working with Collaborators and Consultants | |
| HEDGE Design Collective | |
| LEEDing the Way: Ecoworks Studio | |
| Supply and Demand: Vendors and Consultants | |
| Love the One You're With: Bullock Associates Design Consultants, Inc | |
| Love the One You're With, Part 2: Renwall Interiors Limited | |
| A Two-Way Street: Coopertech Signs & Graphics | |
| Customers and Clients | |
| Constant Communication: Duffy Design Group | |
| Keeping it Personal: Adesso Design | |
| Decoding the Design Process: Steven Miller Design Studio | |
| Building Long-Term Relationships: SJvD Design | |
| Communications and Technology For a Modern Practice | |
| Who Are You?: Creating the Brand | |
| What is a Brand?: Studio PinpointÖ | |
| Consulting | |
| A Decade of Design: JJ Falk Design | |
| Repositioning, Rebranding, Reinventing: Palladeo | |
| To Market, To Market: Marketing and Public Relations | |
| Being a Professional: Networking and Professional Organizations | |
| Integrating Technology | |
| The Wired Practice: Lena West, xynoMedia | |
| The Communications Business: Domus Design Group | |
| Log On | |
| Going Global, Going Mobile: Retail Clarity Consulting | |
| Using the Web to Market Your Firm: Resolve Digital | |
| Marketing Through the Web: Merlino Design Partnership | |
| Plugged In: Slifer Designs | |
| Being a Professional: Ethics | |
| Ethics in Business: The Designers furniture gallery | |
| Being a Professional: Licensing and Certification | |
| Sustaining and Growing Your Business | |
| Taking Your Business to the Next Level | |
| Deciding When--and How--To Grow | |
| On Her Own But Not Alone: Mosaic Design Studio | |
| Jumping Right In: Catlin Design Inc | |
| A Deeper Look at More Complicated Means of Growth | |
| Deciding to Franchising | |
| A Franchise In Practice: Designs of the Interior | |
| Let's Make a Dealership | |
| Finding the Right Mix: Elements IV Interiors | |
| Ownership Transition: Contract Office Group | |
| Residential Roots: Barbara Goodman Designs | |
| A + B = C: Mergers and Acquisitions | |
| Buy In: Larry Wilson Design Associates | |
| Preparing for an Acquisition: Charles B. Schelberg, Miles & Stockbridge P.C | |
| A Successful Future: Sustaining Growth | |
| Suite Success: Cole Martinez Curtis and Associates | |
| Riding the Tide: Mancini Duffy | |
| Open to Opportunities: Wilson Associates | |
| Transitioning From Small to Mid-Size and Large Firms | |
| Spring to the Start: Diane Boyer Interiors | |
| Getting it Down on Paper: The Details of Growth | |
| Team in Training | |
| Hire and Seek: Creative Business Interiors | |
| Personnel Management Issues: Looking Outside for Internal Help | |
| Creating Policies and Guidelines | |
| Bringing in Benefits | |
| Monitoring Growth and Progress | |
| Success in Seattle: EHS Design | |
| Added Responsibility: Sechrist Design Associates | |
| The End Game | |
| Planning For the Future | |
| Learning From Experience: KSA Interiors | |
| Thinking Ahead | |
| What Are the Options? | |
| Business for Sale: What's Your Practice Worth? | |
| Twelve Questions to Ask a Broker | |
| Next in Line: Succession Planning | |
| An Action Plan for Succession: Dorothy Russel, Essential Futures | |
| Setting Goals: Facilities Connection | |
| Successful Succession: TRIO Design Group and David-Michael Design Inc | |
| Conclusion | |
| Appendices | |
| Additional Reading | |
| Case Study Participants and Contributors | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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