9780073381343

International Business

by
  • ISBN13:

    9780073381343

  • ISBN10:

    0073381349

  • Edition: 7th
  • Format: Hardcover
  • Copyright: 1/1/2009
  • Publisher: MCGRAW HILL
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Summary

Market-defining since it was first introduced,International Business 7e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.

Table of Contents

Introduction and Overview
Globalization
Country Differences
National Differences in Political Economy
Differences in Culture
Ethics in International Business Cases: Nike: The Sweatshop DebateEtch a Sketch Ethics AIDS Drugs in South Africa Matsushita and Japan’s Changing Culture Mired in Corruption – Kellogg, Brown and Root in Nigeria
The Global Trade and Investment Environment
International Trade Theory
The Political Economy of International Trade
The Political Economy of Foreign Direct Investment
Regional Economic Integration Cases: Agricultural Subsidies and Development Boeing versus Airbus: Two Decades of Trade Disputes The Politics of Trade in Steel Dixon Ticonderoga Drug Development in the European Union Logitech
The Global Monetary System
The Foreign Exchange Market
The International Monetary System
Global Capital Markets Cases The Tragedy of the Congo The Russian Ruble Crisis and its Aftermath The Samurai Bond Market
The Strategy and Structure of International Business
The Strategy of International Business
The Organization of International Business
Entry Strategy and Strategic Alliances Cases Toyota – The Rise of a Global Corporation Wal-Mart’s Global Expansion Black & Decker Lincoln Electric
International Business Operations
Exporting, Importing, and Countertrade
Global Production, Outsourcing, and Logistics
Global Marketing and R&D
Global Human Resource Management
Accounting in the International Business
Financial Management in the International Business Cases Molex Procter & Gamble in Japan Merrill Lynch in Japan Glossary Photo Credits Indexes
Table of Contents provided by Publisher. All Rights Reserved.

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