9780078137198

International Business

by
  • ISBN13:

    9780078137198

  • ISBN10:

    0078137195

  • Edition: 8th
  • Format: Hardcover
  • Copyright: 1/18/2010
  • Publisher: McGraw-Hill/Irwin
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List Price: $226.13

Summary

Market-defining since it was first introduced, International Business 8e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the textbook, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc.

Hill's: International Business is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's textbook is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.

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Customer Reviews

gorgeous !! March 17, 2011
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This is a well laid out international business textbook with lots of interesting case studies in a number of important areas in international business. It's definitely not a textbook that you read and forget. It is very informative and easy to read. I rented it for a course and it helped me to go through my studies. I highly recommend it.
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cheaptextbooks February 22, 2011
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This book helped explain a lot of topics in our course to me. It kept me interested also. This was the cheapest price I have found for this book!
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International Business: 4.5 out of 5 stars based on 2 user reviews.

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