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International Business : The Challenges of Globalization

by ;
Edition:
6th
ISBN13:

9780132555753

ISBN10:
0132555751
Format:
Paperback
Pub. Date:
12/27/2010
Publisher(s):
Prentice Hall
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Summary

International Business: The Challenges of Globalizationpresents international business in a comprehensive yet concise framework with unrivaled clarity. #xA0; MARKET: Recent, real-world examples and engaging features brings the material to life for readers.

Table of Contents

Part 1: Global Business Environments

Chapter 1. Globalization

Part 2: National Business Environments

Chapter 2. Cross-Cultural Business

Chapter 3. Politics, Law, and Business Ethics

Chapter 4. Economics and Emerging Markets

Part 3: International Trade and Investment

Chapter 5. International Trade

Chapter 6. Business-Government Trade Relations

Chapter 7. Foreign Direct Investment

Chapter 8. Regional Economic Integration

Part 4: The International Financial System

Chapter 9. International Financial Markets

Chapter 10. International Monetary System

Part 5: International Business Management

Chapter 11. International Strategy and Organization

Chapter 12. Analyzing International Opportunities

Chapter 13. Selecting and Managing Entry Modes

Chapter 14. Developing and Marketing Products

Chapter 15. Managing International Operations

Chapter 16. Hiring and Managing Employees

 

 

 



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