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List Price: $136.67
For courses in International Management, Multinational Management, Global Strategy, and Comparative Management. This globally-oriented text covers the most current research and trends in International Management. It offers comprehensive and integrative cases that require the student to make the decisions and plans necessary for successful cross-cultural management at the strategic and interpersonal level. Cases are set in twelve countries and the world.
Table of Contents
I. THE GLOBAL MANAGER'S ENVIRONMENT.
1. Assessing the Environment—Political, Economic, Legal, Technological. 2. Managing Interdependence: Social Responsibility and Ethics. Aung Sein: An Entrepreneur in Myanmar (Burma). Treating AIDS: A Global Ethical Dilemma in 2002 Footwear International (Setting: Indonesia).
II. THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT.
3. Understanding the Role of Culture. 4. Communicating Across Cultures. 5. Cross-Cultural Negotiation and Decision-Making. TelSys International: A Marriage of Two Cultures (Case and Negotiation Simulation) (Setting: Malaysia). Guanxi in Jeopardy: Joint Venture Negotiations in China Moto: Coming to America (from Japan).
III. FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS.
6. Formulating Strategy. 7. Global Alliances and Strategy Implementation. 8. Organizing Structure and Control Systems. Softbank Corp.: Internet and Web-Related Acquisitions, Market Expansion and Global Strategy in 2001/2002 (Setting: Japan). DaimlerChrysler AG: The Making of a New Transnational Corporation (Setting: Germany/U.S.). Reorganization at AB Telecom (Setting: Canada). Nouvelles Frontieres in 2000: The Internet Challenge (Setting: France). Whirlpool Corporation's Global Strategy (2000).
IV. GLOBAL HUMAN RESOURCES MANAGEMENT.
9. Staffing and Training for Global Operations. 10. Developing a Global Management Cadre. 11. Motivating and Leading. West Indies Yacht Club Resort: When Cultures Collide. A First-Time Expatriate's Experience in a Joint Venture in China. South African Breweries Group. Maywood Inc.: Establishing a Regional Branch Office in Singapore.
Integrative Term Project. Integrative Case: AT&T Consumer Products (the Mexico Decision). Glossary. Booknotes.