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Key Benefit:International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide. Key Topics:The author examines cross-cultural management, competitive strategy, and current trends in the global arena. Market:For undergraduate and graduate students majoring in international business or general management.
Table of Contents
|The Global Manager s Environment 1|
|Assessing the Environment Political, Economic, Legal, Technological 1|
|Managing Interdependence: Social Responsibility and Ethics|
|New: Case 1 Coca-Cola's Business Practices: Facing the Heat in a Few Countries (Global)|
|New: Case 2 Google in China: The Big Disconnect (China)|
|New: Case 3 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 1)|
|The Cultural Context of Global Management|
|Understanding the Role of Culture|
|Communicating Across Cultures|
|Cross-cultural Negotiation and Decision Making|
|New: Case 4 Nora Sakari: A Proposed Joint Venture in Malaysia (Finland and Malaysia)|
|New: Case 5 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 2)|
|Case 6 Guanxi in Jeopardy: Joint Venture Negotiations in China|
|Formulating and Implementing Strategy for International and Global Operations|
|Global Alliances and Strategy Implementation|
|Organization Structure and Control Systems|
|New: Case 7 Dell's Problems in China|
|New: Case 8 Starbucks International Operations (2006) (Global)|
|New: Case 9 Note on the Auto Industry|
|New: Case 10 Renault-Nissan: The Paradoxical Alliance (France/Japan)|
|New: Case 11 DaimlerChrysler AG in 2007 (Germany/U.S)|
|New: Case 12 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 3)|
|Global Human Resources Management|
|Staffing, Training, and Compensation for Global Operations|
|Developing a Global Management Cadre|
|Motivating and Leading|
|New: Case 13 Infosys Global Delivery Model (India)|
|Case 14 A First-Time Expatriate's Experience in a Joint Venture in China|
|New: Case 15 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 4)|
|Integrative Term Project New: Integrative Case: Wal-Mart's Globalization Strategy (2007)|
|Name and Subject Index|
|Table of Contents provided by Publisher. All Rights Reserved.|