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International Management : Strategic Opportunities and Cultural Challenges,9780415802994
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International Management : Strategic Opportunities and Cultural Challenges

by ;
Edition:
4th
ISBN13:

9780415802994

ISBN10:
0415802997
Format:
Nonspecific Binding
Pub. Date:
7/20/2010
Publisher(s):
Routledge
List Price: $70.95

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Questions About This Book?

What version or edition is this?
This is the 4th edition with a publication date of 7/20/2010.
What is included with this book?
  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.

Summary

McFarlin and Sweeney provide students with an accessible, application-oriented approach to international management, focusing on key challenges including motivation, leadership, and communication across cultural boundaries. The book gives students a global perspective on the process of hiring, training, and developing employees, as well as strategic decision making in relation to foreign markets. Questions, case studies, examples of creative problem solving, and testimonials from real-world managers operating in the international arena are just a few of the tactics McFarlin and Sweeney use to help students begin to think about applied theory on a global level. All chapters have been updated with recent articles from leading business sources and academic journals, and new case studies have been incorporated.


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