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Table of Contents
|Internationalization of retailing||p. 5|
|Strategic international retail expansion extended model and propositions (SIRE[superscript 2])||p. 37|
|Location factors||p. 67|
|International culture and human behavior||p. 87|
|Retailing in developing countries||p. 109|
|Licensing, franchising, and strategic alliances||p. 135|
|Retailing in multinational markets||p. 153|
|Company focus I.1 : 7-eleven international expansion||p. 167|
|Retailing in North and South America||p. 181|
|Retailing in the United States||p. 185|
|Mexico and Canada||p. 209|
|Retailing in South America||p. 229|
|Company focus II.1 : Wal-Mart||p. 251|
|Company focus II.2 : The Gap, Inc||p. 259|
|Retailing in Europe||p. 265|
|Retailing in the United Kingdom, the Netherlands, and Belgium||p. 271|
|Retailing in Germany and France||p. 305|
|Retailing in Spain, Italy, Greece, and Portugal||p. 331|
|Retailing in Central and Eastern Europe : the New Europe||p. 355|
|Company focus III.1 : H&M||p. 376|
|Company focus III.2 : Zara||p. 386|
|Company focus III.3 : Marks & Spencer||p. 393|
|Retailing in Asia and Australia||p. 407|
|Retailing in Japan||p. 411|
|Impact of overseas Chinese||p. 439|
|Retailing in the people's Republic of China||p. 457|
|Retailing in South Korea||p. 493|
|Retailing in India||p. 515|
|Retailing in Australia||p. 539|
|Company focus IV.1 : Carrefour||p. 567|
|Regionalization and internationalization of retailing||p. 577|
|Prognosis for the future||p. 581|
|Table of Contents provided by Blackwell. All Rights Reserved.|