9781848316850

Introducing Business Creativity A Practical Guide

by
  • ISBN13:

    9781848316850

  • ISBN10:

    1848316852

  • Format: Paperback
  • Copyright: 2014-04-15
  • Publisher: Icon Books
  • Purchase Benefits
  • Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $9.95 Save up to $1.49
  • Buy New
    $8.46

    IN STOCK USUALLY SHIPS IN 24-48 HOURS

Supplemental Materials

What is included with this book?

  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

Summary

In an increasingly competitive business world, both individuals and companies need to be able to set themselves apart from the rest whilst being mindful of running an efficient business. As processes, transactions, manufacturing, and a whole other host of operational activities become increasingly automated and bring efficiencies to the bottom line, what is it that will propel a business to be better than their competitors? In a word: ideas. Ideas are the most valuable currency of our business landscape and will only become more important in the future. Why? Because creativity cannot be automated. An automated telephone service that deals with your customers is brilliant at taking payment or giving order statuses, but it is pretty rubbish at coming up with ways to wow your customers and delight them with new initiatives.

Introducing Business Creativity: A Practical Guide provides innovative techniques and proven theories to help you improve your creative thinking and get more out of yourself and your business. Whether you are trying to develop entirely new initiatives or redesign the way you operate, this book will help you break out of your old patterns of thought, think outside the box, and generate pioneering ideas that you can put into action.

Understand your brain and its capacity for creativity

Think differently with effective creative thinking tools

Put ideas at the heart of your business

Reap the rewards of a business built around ideas

Jodie Newman runs her own creative consultation business, called Creative Consulting. She is a highly experienced facilitator, trainer, and speaker who runs workshops and training for companies and individuals who want to improve their creative thinking and get more out of their working day.

Author Biography

Jodie Newman: Jodie Newman runs her own creative consultation business, called Creative Consulting. She is a highly experienced facilitator, trainer and speaker, who runs workshops and training for companies and individuals who was to improve their creative thinking and get more out of their working day.

Rewards Program

Write a Review