did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

did-you-know? rent-now

Amazon no longer offers textbook rentals. We do!

We're the #1 textbook rental company. Let us show you why.

9780679754114

Land of Desire Merchants, Power, and the Rise of a New American Culture

by
  • ISBN13:

    9780679754114

  • ISBN10:

    0679754113

  • Format: Paperback
  • Copyright: 1994-09-06
  • Publisher: Vintage

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping Icon Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • eCampus.com Logo Get Rewarded for Ordering Your Textbooks! Enroll Now
  • Write a Review Icon Write a Review
List Price: $21.00 Save up to $7.35
  • Rent Book $13.65
    Add to Cart Free Shipping Icon Free Shipping

    TERM
    PRICE
    DUE
    USUALLY SHIPS IN 24-48 HOURS
    *This item is part of an exclusive publisher rental program and requires an additional convenience fee. This fee will be reflected in the shopping cart.

Supplemental Materials

What is included with this book?

Summary

This monumental work of cultural history was nominated for a National Book Award. It chronicles America's transformation, beginning in 1880, into a nation of consumers, devoted to a cult of comfort, bodily well-being, and endless acquisition. 24 pages of photos.

Author Biography

William R. Leach is a professor of history at Columbia University. His books include Butterfly People, Country of Exiles: The Destruction of Place in American Life, and Land of Desire: Merchants, Power, and the Rise of a New American Culture, which was a National Book Award finalist.

Table of Contents

Preface
Introduction: The Land of Desire and the Culture of Consumer Capitalismp. 3
Strategies of Enticement
The Dawn of a Commercial Empirep. 15
Facades of Color, Glass, and Lightp. 39
Interiorsp. 71
Fashion and the Indispensable Thingp. 91
Ali Baba's Lamp: Service for Private and Public Benefitp. 112
Circuits of Power
"Business Runs the World": Institutional Coalitions Behind the New Orderp. 153
Wanamaker's Simple Life and the Moral Failure of Established Religionp. 191
Mind Cure and the Happiness Machinep. 225
Managing a Dream Culture: 1922-1932
"An Age of Consolidation": Goods, Money, and Mergermaniap. 263
"Sell Them Their Dreams"p. 298
The Spectaclesp. 323
Herbert Hoover's Emerald City and Managerial Governmentp. 349
Conclusion: Legaciesp. 379
Abbreviations for Notesp. 391
Notesp. 392
Indexp. 487
Table of Contents provided by Blackwell. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Rewards Program