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Table of Contents
Part One: Laying the Groundwork
1. Mass Communication, Culture, and Media Literacy
2. Convergence and the Reshaping of Mass Communication
Part Two: Media, Media Industries, and Media Audiences
7. Radio, Recording, and Popular Music
8. Television, Cable, and Mobile Video
9. Video Games
10. The Internet
Part Three: Strategic Communication Industries
11. Public Relations
Part Four: Mass-Mediated Culture in the Information Age