9780470226452

Make Millions Selling on QVC : Insider Secrets to Launching Your Product on Television and Transforming Your Business (and Life) Forever

by
  • ISBN13:

    9780470226452

  • ISBN10:

    0470226455

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 2008-02-04
  • Publisher: Wiley
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Supplemental Materials

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

Summary

Romer uses a fresh, conversational writing to take readers from first inspiration to final thoughts as they envision the avalanche of cash coming their way. In eighteen short, well-crafted chapters, Romer teaches people the fine art of product selection, pitching products, and preparing for television. Along the way, he covers the concepts of niche products, mass marketing, and correct timing using familiar situations, real-life settings, and living breathing people to illustrate them.

Author Biography

Nick Romer is an award-winning inventor of over a hundred products developed for crafters and hobbyists. He has appeared on QVC in the United States for more than fourteen years, and his products have been featured on many other shows, including QVC United Kingdom, QVC Germany, The Shopping Channel Canada, The Rosie O'Donnell Show, Good Morning Philadelphia, and Good Morning Arizona. Romer is a recipient of QVC's Million Dollar Sales Award, a two-time winner of Primedia's Award of Excellence, and has also won the Craft and Hobby Association Buyer's Choice Award. His innovations have been sold in over 22,000 stores in twenty-three countries and can be found on his Web sites, www.GreenSneakers.com and www.ScrapWow.com. As a business strategist and product development specialist, Romer has helped countless others pursue their dreams as well. Visit www.SellonQ.com for more information.

Table of Contents

Acknowledgmentsp. vii
Introductionp. ix
How a Niche Product Generated $441,158.40 in Ten Minutesp. 1
The Home Shopping Phenomenonp. 7
How to Find or Create Hot Productsp. 11
Be First and Fastest to Mass Marketp. 17
How to Protect Your Productp. 25
How to Get on QVCp. 31
What QVC Looks for in a Productp. 43
Your First Meeting-Pitching Your Product for Acceptancep. 49
Your Product Has Been Accepted-Now What?p. 57
How to Prepare for Your Big Moment on TVp. 63
A Day in the Life at QVCp. 77
The Two Most Important Words You Can Associate With Your Productp. 83
Getting Paid, Returns, Backorders, and Surgesp. 85
How to Add Easy Money to Your Bottom Line, and Other Ways to Drive Your Successp. 89
Six Mistakes that Can Snap the Back of Your Business, and How to Avoid Themp. 99
Open Doors to Greater Successp. 109
Beyond QVC-The Big Picturep. 117
Final Thoughtsp. 123
Resource Directoryp. 125
Frequently Asked Questionsp. 129
Glossary of Termsp. 132
About the Authorp. 138
Indexp. 139
Table of Contents provided by Ingram. All Rights Reserved.

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