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Table of Contents
|Principles of Effective Communication|
|Foundations of Management Communication|
|Case: Yellowtail Marine, Inc.|
|Case: Weymouth Steel Corporation|
|Point of View|
|Case: Smith Financial Corporation|
|Message: Content and Argument|
|Case: Cuttyhunk Bank (A)|
|Case: McGregors Ltd.Department Store|
|Case: The Timken Company|
|Style and Tone|
|Case: Vanrex, Inc.|
|Giving and Receiving Feedback|
|Case: Bailey and Wick|
|Case: Lincoln Park Redevelopment Project|
|Case: Hammermill Paper Company|
|Communicating with External Audiences|
|Diversity and Intercultural Communication|
|Personal and Corporate Ethics|
|Hal of Erhardt & Company: One Audit Senior’s Dilemma|
|The E-Mail Encounter|
|Style manual on speaking, use of graphics, and group presentation to be cross referenced throughout the course|
|Fair is Fair, Isn’t it?|
|Table of Contents provided by Publisher. All Rights Reserved.|