CART

(0) items

Managing Customer Trust, Satisfaction, and Loyalty Through Information Communication Technologies,9781466636316
This item qualifies for
FREE SHIPPING!
FREE SHIPPING OVER $59!

Your order must be $59 or more, you must select US Postal Service Shipping as your shipping preference, and the "Group my items into as few shipments as possible" option when you place your order.

Bulk sales, PO's, Marketplace Items, eBooks, Apparel, and DVDs not included.

Managing Customer Trust, Satisfaction, and Loyalty Through Information Communication Technologies

by
ISBN13:

9781466636316

ISBN10:
1466636319
Format:
Hardcover
Pub. Date:
3/31/2013
Publisher(s):
Igi Global
List Price: $185.00

Buy New Textbook

Usually Ships in 3-5 Business Days
$180.38

eTextbook

Downloadable Offline Access
  • Apple Devices
  • Android Devices
  • Windows Devices
  • Mac Devices
Lifetime Access
$186.67

Rent Textbook

We're Sorry
Sold Out

Used Textbook

We're Sorry
Sold Out

More New and Used
from Private Sellers
Starting at $145.59

Questions About This Book?

What version or edition is this?
This is the edition with a publication date of 3/31/2013.
What is included with this book?
  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
  • The eBook copy of this book is not guaranteed to include any supplemental materials. Typically only the book itself is included.

Summary

Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technology's involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, professionals as well as academics and students interested in this constant changing field.


Please wait while the item is added to your cart...