Managing in a Global Economy Demystifying International Macroeconomics (Economic Applications, InfoTrac Printed Access Card)

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  • Edition: 1st
  • Format: Hardcover
  • Copyright: 2/12/2007
  • Publisher: South-Western College Pub
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Marthinsen's MANAGING IN A GLOBAL ECONOMY: DEMYSTIFYING INTERNATIONAL MACROECONOMICS is written specifically for MBA students and addresses important issues confronting business managers. This exciting new first edition presents macroeconomics in the context of real world decision-making, It helps students grasp practical "big picture" concepts, nurtures an understanding of what causes macroeconomic variables to change, and relates these changes to issues confronting managers. Marthinsen integrates the three major macroeconomic sectors (i.e., the real goods market, real loanable funds market, and foreign exchange market) in a user-friendly way with a minimum of math and only supply and demand analysis. Liberating readers from dry, overly complex macroeconomic models, Marthinsen uses theory only as a means to an end for practical understanding. Clear and concise, the book focuses on concrete business examples to show how economic shocks, such as monetary and fiscal policies or shifts in international capital flows, affect management decisions. The book was written for MBAs who were not necessarily economics majors, making it appealing to students with a variety of undergraduate backgrounds. Marthinsen keeps readers visually engaged with strategic use of figures, tables, charts, and illustrative exhibits. MANAGING IN A GLOBAL ECONOMY offers a strategic focus, emphasizes the interaction among markets, and equips MBAs with a macroeconomic perspective that will last (and be used) for years.

Table of Contents

Introduction to international macroeconomicsp. 1
Taking an economic pulse : measuring national outputp. 49
Working for a living : monitoring labor market conditionsp. 79
Where's the beef? : inflation, real GDP, and business cyclesp. 111
Inflation : who wins, and who loses?p. 145
Monetary aggregates : measuring moneyp. 171
Pulling rabbits from hats : financial intermediaries and money creationp. 191
Who controls the money supply and how?p. 235
Interest rates and why they changep. 295
Price and output fluctuationsp. 345
Fiscal policy and automatic stabilizers : what managers need to knowp. 385
Basics of foreign exchange marketsp. 427
Exchange rates : why do they change?p. 471
Balance of payments fundamentalsp. 519
Putting it all togetherp. 559
Economic shocks to nations with flexible exchange ratesp. 577
Economic shocks to nations with fixed exchange ratesp. 615
Causes of long-term growth and inflationp. 669
Long-term exchange rate movements and comparative advantagep. 709
Table of Contents provided by Blackwell. All Rights Reserved.

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