9780132299398

Marketing: Real People Real Choices

by Unknown
  • ISBN13:

    9780132299398

  • ISBN10:

    0132299399

  • Format: Nonspecific Binding
  • Copyright: 1/1/2008
  • Publisher: PEARSON
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List Price: $100.00

Summary

Products aren't alone in benefiting from branding. People can benefit, too. Branding strategies help professionals get noticeed and position them for exciting new career opportunities. Prepared by Liz Harris-Tuck of Career Horizons, the Brand Youhandbook gives students concrete advice on how to thrive in a competitive marketplace and provides a hands-on approach to achieving career success.

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