Bulk sales, PO's, Marketplace Items, eBooks, Apparel, and DVDs not included.
Questions About This Book?
- The Used copy of this book is not guaranteed to include any supplemental materials. Typically, only the book itself is included.
- The eBook copy of this book is not guaranteed to include any supplemental materials. Typically only the book itself is included.
Table of Contents
|The Research Process|
|Science and Research|
|Elements of Research|
|Qualitative Research Methods|
|Introduction to Statistics|
|Basic Statistical Procedures|
|Newspaper and Magazine Research|
|Research in the Electronic Media|
|Research in Advertising|
|Research in Public Relations|
|Table of Contents provided by Publisher. All Rights Reserved.|