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9781435896321

Media and Communications Industry

by
  • ISBN13:

    9781435896321

  • ISBN10:

    1435896327

  • Format: Hardcover
  • Copyright: 2010-08-15
  • Publisher: Rosen Central
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Summary

Unlike many other industries, media and communications holds a particular power and must be led responsibly. This book looks at the global nature of media in today's cyber world and investigates the uses and abuses of transferring information globally.

Table of Contents

The World at Our Fingertipsp. 6
The Media and Communications Empirep. 12
News and Information: Do We Get the Truth?p. 20
Advertising: Tempting the World to Buyp. 26
The Music Industry: Going Digitalp. 32
Personal Communication: in a Shrinking Worldp. 36
Becoming an Active Global Citizenp. 42
Further Information and Web Sitesp. 43
Topic Webp. 44
Glossaryp. 45
Indexp. 46
Table of Contents provided by Ingram. All Rights Reserved.

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