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Brad Schiller's text,The Micro Economy Today, 12e, is noted for three great strengths: readability, policy orientation, and pedagogy. His accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. This strategic choice is highlighted throughout the full range of micro, macro, and international issues, and every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. Schiller teaches economics in a relevant context, filling his chapters with the real facts and applications of economic life. Schiller is also the only principles text that presents all macro theory in the single consistent context of the AS/AD framework.
Table of Contents
|The Economic Challenge|
|Economics: The Core Issues|
|Appendix: Using Graphs|
|The U.S. Economy: A Global View|
|Supply and Demand|
|The Role of Government|
|Product Markets: The Basics|
|Appendix: Indifference Curves|
|The Costs of Production|
|The Competitive Firm|
|(De)Regulation of Business|
|The Farm Problem|
|Factor Markets: Basic Theory|
|The Labor Market|
|Taxes: Equity versus Efficiency|
|Transfer Payments: Welfare and Social Security|
|Table of Contents provided by Publisher. All Rights Reserved.|