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  • Edition: 7th
  • Format: Hardcover
  • Copyright: 1/12/2014
  • Publisher: Pearson

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For all Intermediate Microeconomics courses at the undergraduate or graduate level.


Microeconomics has become a market leader because Perloff presents theory in the context of real, data-driven examples, and then develops intuition through his hallmark Solved Problems. Students gain a practical perspective, seeing how models connect to real-world decisions being made in today’s firms and policy debates.


The Seventh Edition is substantially updated and modified based on the extremely helpful suggestions of faculty and students who used the first six editions. Every chapter is thoroughly revised and includes new or updated examples and applications.


MyEconLab for Microeconomics is a total learning package for the intermediate microeconomics course. MyEconLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams–resulting in better performance in the course–and provides educators a dynamic set of tools for gauging individual and class progress.


This program will provide a better teaching and learning experience—for you and your students. Here’s how:


  • Improve Results with MyEconLab: MyEconLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning.
  • Help Students Review and Apply Concepts: Examples and exercises help students practice and connect to real-world decisions being made today in today’s firms and policy debates.
  • Keep Your Course Current and Relevant: New examples, exercises, and statistics appear throughout the text.0133456919 / 9780133456912

Note: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and MyEconLab search for ISBN-10: 0133577864 ISBN-13: 9780133577860. That package includes ISBN-10: 0133456919  /ISBN-13: 9780133456912 and ISBN-10: 0133486443 / ISBN-13: 9780133486445

MyEconLab is not a self-paced technology and should only be purchased when required by an instructor. 


Table of Contents

1. Introduction

2. Supply and Demand

3. Applying the Supply-and-Demand Model

4. Consumer Choice

5. Applying Consumer Theory

6. Firms and Production

7. Costs

8. Competitive Firms sand Markets

9. Applying the Competitive Model

10. General Equilibrium and Economic Welfare

11. Monopoly

12. Pricing and Advertising

13. Oligopoly and Monopolistic Competition

14. Game Theory

15. Factor Markets

16. Interest rates, Investments, and Capital Markets

17. Uncertainty

18. Externalities, Open-Access, and Public Goods

19. Asymmetric Information

20. Contracts and Moral Hazards

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