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Internationally known as “Mr. Strategy,” Kenichi Ohmae was a partner at McKinsey & Company for 23 years, and today he is chairman of Ohmae & Associates. He is the author of more than 100 books.
Introduction | p. 1 |
The Art of Strategic Thinking | p. 9 |
Analysis: The Starting Point | p. 11 |
Four Routes to Strategic Advantage | p. 36 |
Focusing on Key Factors | p. 42 |
Building on Relative Superiority | p. 50 |
Pursuing Aggressive Initiatives | p. 57 |
Exploiting Strategic Degrees of Freedom | p. 62 |
The Secret of Strategic Vision | p. 76 |
Building Successful Strategies | p. 89 |
The Strategic Triangle | p. 91 |
Customer-Based Strategies | p. 99 |
Corporate-Based Strategies | p. 110 |
Competitor-Based Strategies | p. 126 |
Corporate Strategy | p. 136 |
Modern Strategic Realities | p. 163 |
Understanding the Economic Environment | p. 165 |
Coping with Strategic Change | p. 189 |
Japan: Myths and Realities | p. 215 |
Foresighted Decision Making | p. 242 |
A Strategic Success Formula? | p. 269 |
Index | p. 279 |
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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.