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MKTG 7 (with Marketing CourseMate with eBook and Career Transitions Printed Access Card),9781285091860

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MKTG 7 (with Marketing CourseMate with eBook and Career Transitions Printed Access Card)

by Lamb,Charles W.

Edition:

7th

ISBN13:

9781285091860

ISBN10:

1285091868

Format:

Paperback

Pub. Date:

2/15/2013

Publisher(s):

Cengage Learning

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Questions About This Book?

What version or edition is this?

This is the 7th edition with a publication date of 2/15/2013.

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.

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Summary

Created through a "student-tested, faculty-approved" review process with direct input from students and faculty, MKTG7 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners.

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