9780138132637

Multivariate Data Analysis

by ; ; ;
  • ISBN13:

    9780138132637

  • ISBN10:

    0138132631

  • Edition: 7th
  • Format: Paperback
  • Copyright: 2/13/2009
  • Publisher: Pearson

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Supplemental Materials

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  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
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Summary

KEY BENEFIT: For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. Hair, et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques. In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques. Preparing For a MV Analysis; Dependence Techniques; Interdependence Techniques; Moving Beyond the Basic Techniques MARKET: Statistics and statistical research can provide managers with invaluable data. This textbook teaches them the different kinds of analysis that can be done and how to apply the techniques in the workplace.

Table of Contents

Introduction
Introduction
Preparing For a MV Analysis
Examining Your Data
Factor Analysis
Dependence Techniques
Multiple Regression Analysis
Multiple Discriminant Analysis and Logistic Regression
Multivariate Analysis of Variance
Conjoint Analysis
Interdependence Techniques
Cluster Analysis
Multidimensional Scaling and Correspondence Analysis
Moving Beyond the Basic Techniques
Structural Equation Modeling: Overview
Appendix ndash; SEM
CFA: Confirmatory Factor Analysis
Appendix ndash; CFA
SEM: Testing A Structural Model
Appendix ndash; Sem
Basic Stats
Table of Contents provided by Publisher. All Rights Reserved.

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