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Networks, Crowds, and Markets : Reasoning about a Highly Connected World

by
ISBN13:

9780521195331

ISBN10:
0521195330
Format:
Hardcover
Pub. Date:
7/19/2010
Publisher(s):
Cambridge University Press
List Price: $53.00

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Excellent coverage  April 4, 2011
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Networks, Crowds and Markets: Reasoning about a Highly Connected World offers a college-level text surveying the connectedness of modern society, from the Internet to global communication, the spread of news and information, and more. It considers the networks and behaviors of groups of people that evolve from such connections and provides undergrads with a textbook considering the economics, sociology, computing and other factors of networks and behavior patterns. A top pick for college-level sociology collections!






Networks, Crowds, and Markets : Reasoning about a Highly Connected World: 5 out of 5 stars based on 1 user reviews.

Summary

Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the Internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.


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