Nonprofit Management 101 : A Complete and Practical Guide for Leaders and Professionals

by Heyman, Darian Rodriguez

• ISBN13: 9780470285961
• ISBN10: 0470285966
• Format: Paperback
• Copyright: 2011-05-03
• Publisher: Jossey-Bass

Summary

A comprehensive handbook for leading a successful nonprofitThis handbook can educate and empower a whole generation of nonprofit leaders and professionals by bringing together top experts in the field to share their knowledge and wisdom gained through experience. This book provides nonprofit professionals with the conceptual frameworks, practical knowledge, and concise guidance needed to succeed in the social sector. Designed as a handbook, the book is filled with sage advice and insights from a variety of trusted experts that can help nonprofit professionals prepare to achieve their organizational and personal goals, develop a better understanding of what they need to do to lead, support, and grow an effective organization. Addresses a wealth of topics including fundraising, Managing Technology, Marketing, Finances, Advocacy, Working with Boards Contributors are noted nonprofit experts who define the core capabilities needed to manage a successful nonprofit Author is the former Executive Director of Craigslist FoundationThis important resource offers professionals key insights that will have a direct impact on improving their daily work.

Table of Contents

Foreword

Preface

Acknowledgments

The Big Picture-What the Field Is All About and Where You Fit In

The Role of Nonprofits in American Life

Welcome to the Movement

On Leadership in the Nonprofit Sector

Taking Charge of Your Nonprofit Sector Career

Managing Organizations and People

Strategy and Planning: Turning a Dream into Reality

Strategic Restructuring: Collaboration, Alliances, and Mergers

Risk Management and Insurance

Making Human Resources Work for You: Best Practices in Nonprofit Human Capital Management

The Importance of Diversity

Bridging the Generation Gap

Nonprofit Law and Finance

Nonprofit Law

Nonprofit Advocacy and Lobbying

Nonprofit Financial Management

Nonprofit Technology and IT

The Technology Foundation: Hardware and Software

Cooperative Approach to Web Design

Online Community Building: How to Wire a Network to Support Your Nonprofit?s Mission

Constituent Relationship Management

Fundraising

Fundraising: Knowing When to Do What

Individual Donor and Major Gift Strategies: The 83% Solution to Fundraising

How to Seek a Grant

Online Fundraising

Online Peer-to-Peer Fundraising

Cause-Related Marketing

Social Enterprise 101: An Overview of the Basic Principles

Marketing and Communications

Nonprofit Marketing

Using Web 2.0 Tools to Tell your Organization's Story: Blogs, Flickr, and YouTube

Crafting an Effective Newsletter Strategy

Painless and Effective Event Planning: Let?s Get This Party Started!

Public Relations for Nonprofits: Getting Ink for Your Cause

Boards and Volunteers

Board Governance

Getting Your Board to Fundraise

Volunteer Recruitment

Volunteer Engagement and Management

Closing Thoughts

Afterword

Book Partners

About the Editor

Endnotes

Name Index

Subject Index

Table of Contents provided by Publisher. All Rights Reserved.