For the introductory Operations Management course, at both the undergraduate and graduate level. This classic text blends the latest in strategic issues with proven analytic techniques. This text has always offered a wealth of interesting examples to engage students and bring Operations Management to life. This sixth addition adds an increased emphasis on processes, to provide linkage between operational issues, as well as new problem-solving software and a website with innovative internet resources.
1. Operations as a Competitive Weapon. What Is a Process? What Is Operations Management? Manufacturing and Services: Differences and Similarities. Managerial Practice 1.1: Manufacturers Do Not Just Offer Products. Trends in Operations Management. Operations Management Across the Organization. Managerial Practice 1.2: Meeting the Competitive Challenge. CASE: Chad''s Creative Concepts. I. STRATEGIC CHOICES. 2. Operations Strategy. Corporate Strategy. Market Analysis. Competitive Priorities. Managerial Practice 2.1: Using Operations for Profit at Costco. Managerial Practice 2.2: High-Performance Design in the Clothing Industry. Managerial Practice 2.3: Marshfield Door Systems Uses E-Commerce to Make Door Customization Profitable. Services Strategy. Manufacturing Strategies. Mass Customization. Operations Strategy as a Pattern of Decisions. Touring a Service Facility: Lower Florida Keys Health System. THE BIG PICTURE: Layout and Customer Flow at LFKHS. Touring a Manufacturing Facility: Chaparral Steel. THE BIG PICTURE: Bar Mill Process at Chaparral Steel. Differences between LFKHS and Chaparral Steel. Operations Strategy Across the Organization. CASE: BSB, Inc.: The Pizza Wars Come to Campus. EXPERIENTIAL LEARNING: Min-Yo Garment Company. Supplement A: Decision Making. II. PROCESS. 3. Process Management. What Is Process Management? Managerial Practice 3.1: Changing the Product Design Process a Netscape. Major Process Decisions. THE BIG PICTURE: Process Choice at King Soopers Bakery. Managerial Practice 3.2: Choosing the Right Amount of Vertical Integration. Designing Processes. Managerial Practice 3.3: Benchmarking to Improve Marketing Processes. Process Management Across the Organization. Managerial Practice 3.4: Process Improvement at Work. Simulation Exercise. CASE: Custom Molds, Inc. 4. Managing Project Processes. Defining and Organizing Projects. Planning Projects. Managerial Practice 4.1: Project Delays are Costly for Amtrak and Its Suppliers. THE BIG PICTURE: Coors Field Baseball Stadium Project. Monitoring and Controlling Projects. Managing Project Processes Across the Organization. Simulation Exercises. CASE: The Pert Studebaker. 5. Managing Technology. The Meaning and Role of Technology. Managerial Practice 5.1: Product, Process, and Information Technologies at the New York Stock Exchange. Information Technology. E-Commerce. Managerial Practice 5.2: Web-Based Financial Services With Clicks and Mortar. Managerial Practice 5.3: Internet Builder Cisco Uses Internet to Buy, Sell, and Hire. Enterprise Resource Planning. Managerial Practice 5.4: Implementing ERP at ATOFINA Chemicals, Inc. Creating and Applying Technology. Technology Strategy. Managerial Practice 5.5: Technological Choice and the Environment. Implementation Guidelines. Managing Technology Across the Organization. Supplement B: Computer-Integrated Manufacturing. III. QUALITY. 6. Total Quality Management. Quality: A Management Philosophy. The Costs of Poor Quality. Managerial Practice 6.1: Measures of Quality in Medical Care are Difficult to Quantify. Employee Involvement. Continuous Improvement. Improving Quality Through TQM. Managerial Practice 6.2: TQM and Concurrent Engineering at Teradyne. Malcolm Baldrige National Quality Award. International Quality Documentation. TQM Across the Organization. CASE: Cranston Nissan. CASE: Jose''s Authentic Mexican Restaurant. 7. Statistical Process Control. Sources of Variation. The Inspection Process. Managerial Practice 7.1: Quality Measures in Health Care. Statistical Process Control Methods. Process Capability. Managerial Practice 7.2: Process Capability Study at Ross Products. Statistical Process Control Across the Organization. Simulation Exercises. EXPERIENTIAL LEARNING: Statistical Process Control with a Coin Catapult. IV. CAPACITY, LOCATION, AND LAYOUT. 8. Capacity. Capacity Planning. Managerial Practice 8.1: The Agony of Too Much-and Too Little Capacity. Managerial Practice 8.2: Use of the Theory of Constraints at Dixie Iron Works. Managerial Practice 8.3: Economies of Scale at Work. A Systematic Approach to Capacity Decisions. Tools for Capacity Planning. Managing Capacity Across the Organization. Simulation Exercises. CASE: Fitness Plus, Part A. Supplement C: Waiting Lines. Supplement D: Simulation. 9. Location. The Globalization and Geographic Dispersion of Operations. Managerial Practice 9.1: Managerial Challenges at the Radisson Slavjanskaya. Factors Affecting Location Decisions. Managerial Practice 9.2: Location Factors for Call Centers. Managerial Practice 9.3: Marble Baths vs. Barbecue for Casino Locations. Locating a Single Facility. Locating a Facility Within a Network of Facilities. Managing Location Across the Organization. CASE: Imaginative Toys. 10. Layout. What Is Layout Planning? Strategic Issues. Managerial Practice 10.1: Retailers Match Layouts to Strategies. Creating Hybrid Layouts. Designing Process Layouts. Managerial Practice 10.2: Warehouse Layouts and E-Commerce. Managerial Practice 10.3: Telecommuting at Pacific Bell. Designing Product Layouts. Managing Layout Across the Organization. CASE: Hightec, Inc. CASE: The Pizza Connection. V. OPERATIONS DECISIONS. 11. Supply-Chain Management. Overview of Supply-Chain Management. Managerial Practice 11.1: Supply-Chain Management at Arizona Public Service. Managing the Customer Interface. Managerial Practice 11.2: Behavioral Considerations in Designing the Order-Placement Process at Mercury Managerial Practice. Managerial Practice 11.3: Continuous Replenishment at the Campbell Soup Company. Managing the Supplier Interface. Managerial Practice 11.4: E-Purchasing At SairGroup. Measures of Supply-Chain Performance. Supply-Chain Links to Operations Strategy. Managerial Practice 11.5: Improving Efficient Supply Chains Through Modularization. Supply-Chain Dynamics. Supply-Chain Software. Supply-Chain Management Across the Organization. Simulation Exercises. CASE: Wolf Motors. EXPERIENTIAL LEARNING: Sonic Distributors. 12. Forecasting. Demand Characteristics. Designing the Forecasting System. Managerial Practice 12.1: Wal-Mart Uses the Internet to Improve Forecast Performance. Judgment Methods. Causal Methods: Linear Regression. Time-Series Methods. Choosing a Time-Series Method. Using Multiple Techniques. Forecasting Across the Organization. CASE: Yankee Fork and Hoe Company. 13. Inventory Management.