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Organizational Communication, Third Edition, provides a lively, engaging overview of the principles and practices of organizational communication. Using familiar, real-world examples and interviews with actual practitioners that help students connect theory to practice, Alan Jay Zaremba illuminates themes of systems, culture, power, and skills and demonstrates how they relate to organizational communication and organizational communicators. Fully updated and revised throughout, the third edition features: * Expanded treatment of theoretical foundations * Greater focus on how gender, culture, diversity, globalization, and power impact communication networks * Streamlined coverage of written and oral communications * Substantially updated discussions of intercultural communication; crisis communication; communication auditing; emerging careers for organizational communication practitioners; new technologies; social networking; and ethical issues (with more emphasis on feminist perspectives) Highly accessible and student-friendly, Organizational Communication also offers more illustrations, hands-on practice, and pedagogical features than any other text in its market: * "Case Studies" boxes open each chapter with relevant, real-world scenarios of organizational communication. Questions at the end of each box get students making connections. * "Practitioner Perspectives" boxes--found at the end of each chapter--present interviews with women and men in many roles in different organizations. * "Ethical Probes" boxes ask students to consider moral problems and respond to questions about organizational communication issues. * "Apply the Principles" boxes challenge students to apply principles to a potentially pressing situation. * Extensive review features include the opening "Chapter in a Nutshell," summary "Toolboxes," and varied exercises that encourage group and role play. Featuring a thoughtful balance of theory and practice, Organizational Communication, Third Edition, provides students with the skills necessary to succeed in a world where communication forms the basis of all organizational activity.
Alan Jay Zaremba is Associate Professor of Communication Studies at Northeastern University.
Table of Contents
|Organizational Communication: An Introduction|
|Communicating with Chuck|
|Communication and Organizational Success|
|Communication is Central|
|Communication is a Pervasive Activity|
|Organizational Communication is Multidimensional|
|Misconceptions about Organizational Communication|
|Defining Factors: Skill, Networks, Culture, and Power|
|Practitioner Perspective: Craig Ingraham, Vice President and Senior Counsel|
|Management Theory and Organizational Communication|
|Communicating to a New Staff|
|Symbiotic Theory: What is Symbiosis and Symbiotic Theory?|
|Classical Theory of Management|
|The Hawthorne Studies|
|Theory X and Theory Y|
|Practitioner Perspective: Duane Vild, Complex Warden for State of Arizona Department of Corrections|
|Bureau Administrator, Department of Corrections|
|Theoretical Foundations: Systems, Culture, and Power|
|Sales Department, Service Department, and Customers Background|
|Applying Symbiotic Theory|
|Practitioner Perspective: Robert Peterkin, Former School Superintendent|
|Ethics and Organizational Communication|
|Lying to Rachel Adams|
|Ethical Decisions and Organizational Communication|
|Is Honesty Overrated?|
|The Normalization of Deviance|
|Assessing Attitudes toward Ethical Communication|
|Making Ethical Decisions|
|Practitioner Perspective: Victoria Kohlasch, Managing Director of Marketing|
|COMMUNICATION IN A COMPLEX SYSTEM|
|Communicating Tasks, Policy, Recognition, and Culture|
|Information and Organizations|
|Selecting Media Options|
|Human Needs: The Human Moment|
|Information Needs and Selecting Media: A Recap|
|Practitioner Perspective: Gordon Rudow, CEO|
|Internet Development, CCS, and Customers|
|What are Communication Networks?|
|Types of Communication Networks|
|Location: External and Internal networks|
|Formality: Formal and Informal networks|
|Direction: Upward, Downward and Horizontal networks|
|Practitioner Perspective: Mike Armani, Vice President for Marketing and Communication|
|Culture, Climate, and Organizational Communication|
|The Elan Corporation|
|Climate and Culture|
|Relationship between Climate and Culture|
|Culture, Communication, and Assimilation|
|Conclusion: Credibility and Human Values|
|Practitioner Perspective: Governor Michael Dukakis|
|Meetings and Teams: Conflicts and Interventions|
|Gerald Sweeney and the Regular Wednesday Meetings|
|The Phenomenon of Meetings|
|Primary and Secondary Tension|
|Counterproductive Group Tendencies|
|Making Interventions Work|
|Practitioner Perspective: Gail Hunter, Vice President in Events and Attractions, National Basketball Association|
|Intercultural Communication and the Organization|
|Rando Systems Expands Internationally|
|Why Study Intercultural Communication?|
|What Do We Mean by Culture?|
|Intercultural Communication in Organizational Contexts|
|Practitioner Perspective: Steve MacLeod, Senior Vice President|
|The Nuance Group|
|Organizations and Crisis Communication|
|Crisis Communication Planning|
|Proactive Crisis Communication|
|Steps to Crisis Communication Planning|
|Image Restoration Theory|
|Recurring Counsel for Crisis Communicators|
|Practitioner Perspective: Jason Vines, Vice President for Communication|
|Assessing Organizational Communication Quality|
|STIG: Perspectives of a Staffer|
|What is a Communication Audit?|
|Audit Qualities and Components|
|Practitioner Perspective: Angela Sinickas, Founder and President|
|Careers in Organizational Communication|
|What Can I Do With This?|
|Communication as Critical to Success|
|What Jobs Are Available?|
|Preparing for the Job Market|
|Practitioner Perspective: Marcia Meislin: Owner|
|Table of Contents provided by Publisher. All Rights Reserved.|