9780415283267

Prime Time Animation: Television Animation and American Culture

by ;
  • ISBN13:

    9780415283267

  • ISBN10:

    0415283264

  • Edition: 1st
  • Format: Nonspecific Binding
  • Copyright: 2003-04-18
  • Publisher: Routledge

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Summary

The contributors explore a series of key issues and questions, including: How do we explain the animation explosion of the 1960s? Why did it take nearly twenty years following the cancellation ofThe Flintstonesfor animation to find its feet again as primetime fare? In addressing these questions, as well as many others, essays in the first section examine the relation between earlier, made-for-cinema animated production (such as the WarnerLooney Toonsshorts) and television-based animation; the role of animation in the economies of broadcast and cable television; and the links between animation production and brand image. Contributors also examine specific programs likeThe Powerpuff Girls,Daria,The Simpsons,Ren and StimpyandSouth Parkfrom the perspective of fans, exploring fan cybercommunities, investigating how ideas of "class" and "taste" apply to recent TV animation, and addressing themes such as irony, alienation, and representations of thefamily.

Table of Contents

Table of Contents
Acknowledgements
List of Images
Introduction
Prime Time Animation
An Overview
Institutions
'Smarter than the Average Art Form': Animation in the Television Era Paul Wells
The Great Saturday Morning Exile: Scheduling Cartoons on Television's Periphery in the 1960s Jason Mittell
Re-Drawing the Bottom Line Allen Larson
Flintstones to Futurama: Networks and Prime Time Animation
Synergy Nirvana: Brand Equity, Television Animation, and Cartoon Network Kevin Sandler
The Digital Turn: Animation in the Age of Information Technologies
Readings
Back to the Drawing Board: The Family in Animated Television Comedy
From Fred and Wilma to Ren and Stimpy: What Makes a Cartoon Prime Time ?
'We Hardly Watch that Rude, Crude Show:' Class and Taste in The Simpsons
Misery Chick: Irony, Alienation, and Animation in MTV's
'What Are Those Little Girls Made Of?' The Power Puff Girls and Consumer Culture
'Oh My God, They Digitized Kenny!' Travels in the South Park Cybercommunity
List of Contributors
Table of Contents provided by Publisher. All Rights Reserved.

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