9780763796075

Principles and Practice of Sport Management

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  • ISBN13:

    9780763796075

  • ISBN10:

    0763796077

  • Edition: 4th
  • Format: Paperback
  • Copyright: 4/1/2011
  • Publisher: Jones & Bartlett Learning
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Summary

Principles and Practice of Sport Management offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry.

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