Profits Aren't Everything, They're the Only Thing

by Cloutier, George

• ISBN13: 9780061856310
• ISBN10: 0061856312
• Edition: Reprint
• Format: Paperback
• Copyright: 2010-09-07
• Publisher: Harperbusiness

Summary

Now more than ever, business owners need a reality check. As we see the economy flattening and businesses struggling to stay afloat, Profits Aren't Everything, They're the Only Thing is a wakeup call for the 23 million small businesses across America who need to get their business fundamentals in order. George Cloutier reveals 13 no-nonsense, tough-love maxims that small businesspeople may not want to hear at first, but will thank him for in the end. Among his controversial (yet proven!) ideas: * Forget teamwork * Micromanage like crazy * Pay raises are over * Fear is the best motivator * If your business fails during a recession, it's YOUR fault. His contrarian message, regular media appearances, thriving business, and growing speaking and consulting platform are all testament to his successful philosophy at work. And despite his in-your-face message, Cloutier is a charming figure who's earned the right to give such candid advice through years of hard work and tremendous success with his own small business.

Author Biography

George Cloutier is a CEO, coach, speaker, and TV commentator who has been seen on Fox Business News, ABC's 20/20, CNBC's Squawk Box, MSNBC, and Bloomberg Television. He has successfully worked with 6,000 business owners in 400 industries and has been profiled by the Wall Street Journal, the Washington Post, USA Today, and Fortune Small Business. Samantha Marshall is a former staff reporter for the Asian Wall Street Journal and Crain's New York Business.

Table of Contents

Introduction	p. vii
Profits Aren't Everything, They're Only Thing!	p. 1
End Denial	p. 9
Forget Sweat Equity	p. 21
Love Your Business More Than Your Family	p. 35
The Best Family Business has One Member	p. 45
Delegate, Don't Abdicate	p. 57
Live and Die by a Real Plan	p. 71
Pay for Performance	p. 83
"I Am Your Work God"	p. 93
You are Not in Business to Pay Your Vendors	p. 107
When Filing for Bankruptcy is Your Best Option, do it Early!	p. 117
Don't Treat Sales Like Your Mother-in-Law	p. 127
Give Up Golf, Retreats, Off-Sites, and Trade Shows	p. 139
Teamwork is Vastly Overrated	p. 151
It's not the Economy, Stupid, it's You!	p. 163
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