Psychology of Investingby Nofsinger, John R.
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Table of Contents
1. Psychology and Finance
3. Pride and Regret
4. Risk Perceptions
5. Decision Frames
6. Mental Accounting
7. Forming Portfolios
8. Representativeness and Familiarity
9. Social Interaction and Investing
10. Emotion and Investment Decisions
11. Self-Control and Decision Making
12. Psychology in the Mortgage Crisis