(0) items

Public Speaking : Strategies for Success,9780205414871
This item qualifies for


Your order must be $59 or more, you must select US Postal Service Shipping as your shipping preference, and the "Group my items into as few shipments as possible" option when you place your order.

Bulk sales, PO's, Marketplace Items, eBooks, Apparel, and DVDs not included.

Public Speaking : Strategies for Success



Pub. Date:
Allyn & Bacon
List Price: $86.00

Rent Textbook


Buy New Textbook

Currently Available, Usually Ships in 24-48 Hours

Used Textbook

We're Sorry
Sold Out


We're Sorry
Not Available

More New and Used
from Private Sellers
Starting at $0.01
See Prices

Questions About This Book?

Why should I rent this book?
Renting is easy, fast, and cheap! Renting from can save you hundreds of dollars compared to the cost of new or used books each semester. At the end of the semester, simply ship the book back to us with a free UPS shipping label! No need to worry about selling it back.
How do rental returns work?
Returning books is as easy as possible. As your rental due date approaches, we will email you several courtesy reminders. When you are ready to return, you can print a free UPS shipping label from our website at any time. Then, just return the book to your UPS driver or any staffed UPS location. You can even use the same box we shipped it in!
What version or edition is this?
This is the 4th edition with a publication date of 1/1/2005.
What is included with this book?
  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
  • The Rental copy of this book is not guaranteed to include any supplemental materials. You may receive a brand new copy, but typically, only the book itself.


Public Speaking: Strategies for Success proposes that at all stages of the public speaking process, students learn how to develop and apply strategies to speaking situations they encounter throughout their lives. David Zarefsky, one of today's leading scholars in speech communication, encourages students to think through and about the public speaking process. Zarefsky urges students to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.

Table of Contents

Foundations of Public Speaking
Welcome to Public Speaking Why Study Public Speaking?
Public Speaking and Communication
The Public Forum
The Rhetorical Situation Determinants of the Rhetorical Situation
The Quest for Quality Ethics: Respect for Audience, Topic and Occasion
Your First Speech Goals and Strategies for Your
First Speech Strategies for Organizing
Your Speech Beginning Assignments Practicing the Speech
Presenting the Speech Summary
Listening Critically
Are You Really Listening?
Strategies for Careful Listening Listening Critically
Evaluating Speeches Critically
Analyzing Your Audience Checking
Audience Demographics Respecting Audience
Cultures Understanding Audience Psychology Strategies for Analyzing the Audience
Analyzing Your Own Ethos
Invention and Development of the Speech
Choosing Your Topic What Makes a Good Topic?
How to Choose a Good Topic
Developing a Strategic Plan Developing the Purpose Statement and the Thesis Statement Analyzing the Thesis Statement
Researching Your Topic Strategic Perspectives on Research
Types of Supporting Material Finding Supporting Material from People Finding
Supporting Material in Print Finding Supporting Material Electronically
Reasoning with Your Audience Proof, Support and Reasoning
Strategies for Reasoning through Example Strategies for Reasoning through Analogy
Strategies for Reasoning through Signs Strategies for Reasoning through Cause
Strategies for Reasoning through Testimony Strategies for Reasoning through Narrative
Avoiding Errors in Reasoning Reasoning in Public Speaking
Arrangement of the Speech
Organizing the Speech: The Body Why is Organization Important?
Selecting the Main Ideas Arranging the Main Ideas
Selecting and Arranging Supporting Materials
Organizing the Speech: Introductions
Conclusions, and Transitions Introductions
Beginning the Speech Conclusions: Ending the Speech T
Table of Contents provided by Publisher. All Rights Reserved.

Please wait while the item is added to your cart...