9780205334438

Public Speaking : Strategies for Success (with Interactive Companion Website)

by
  • ISBN13:

    9780205334438

  • ISBN10:

    0205334431

  • Edition: 3rd
  • Format: Paperback
  • Copyright: 1/1/2002
  • Publisher: Allyn & Bacon
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List Price: $69.80

Summary

At all stages of the public speaking process, students learn how to develop and apply strategies to speaking situations they encounter throughout their lives. David Zarefsky, one of today's leading scholars in speech communication, encourages students to think through and about the public speaking process. Zarefsky urges students to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful. This new edition focuses on providing students with more diverse and clearer examples, updated information on technology, and useful speech-making guidelines.

Table of Contents

To the Instructor xiii
To the Student xxiii
PART 1 Foundations of Public Speaking 1(87)
Welcome to Public Speaking
1(34)
Listening Critically
35(26)
Analyzing Your Audience
61(27)
PART 2 Invention and Development of the Speech 88(96)
Choosing a Topic and Developing a Strategy
89(28)
Researching the Topic
117(34)
Reasoning
151(33)
PART 3 Arrangement of the Speech 184(74)
Organizing the Speech: The Body
185(26)
Organizing the Speech: Introductions, Conclusions, and Transitions
211(28)
Outlining the Speech
239(19)
PART 4 Style and Delivery of the Speech 258(82)
Achieving Style through Language
259(28)
Presenting the Speech
287(24)
Using Visual Aids
311(29)
PART 5 Uses of Public Speaking 340(77)
Informing
341(18)
Persuading
359(34)
Occasions for Public Speaking
393(24)
Appendix A Beyond the Classroom: Speaking in the Public Forum 417(12)
Appendix B Speeches for Analysis and Discussion 429

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