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9780826447128

Resort Management in Europe : Case Studies and Learning Materials

by
  • ISBN13:

    9780826447128

  • ISBN10:

    0826447120

  • Format: Paperback
  • Copyright: 2001-02-01
  • Publisher: Cengage Learning EMEA
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List Price: $33.95

Summary

The result of a joint teaching initiative by the tourism departments of twenty European universities, this unique book provides a wide range of case studies from across the continent. Carefully structured so that each study highlights the same issues in a different area and a different type of destination, the book is an excellent teaching resource, and will be very useful to students who are interested in learning from European management examples. Reading lists, discussion points and exercises that are based on the vocabulary and scenarios described. Some of the cases appear in French and German as well as English.

Table of Contents

List of Figures
vii
List of Tables
vii
Foreword ix
The ETUP members xii
Notes on the Contributors xiii
Introduction xvii
Part 1: Case Studies 1(148)
Downhill skiing, Cairngorm Mountains, Scotland Issues in development and management of high impact tourism in environmentally vulnerable areas
3(5)
Andrew Holden
The restoration of Plaka
8(8)
Antonia Efthymiatou-Poulakou
The case of Kaunas
16(10)
Kaija Lindroth
Calvia, Mallorca
26(11)
Michael Morgan
Faro, a tourist town?: A hypothesis under study
37(16)
Ana Ferreira
Alexandra Rodrigues
Claudia Almeida
Vilamoura: How to reconcile the present and future of a resort
53(11)
Celia Veiga
Manuela Guerreiro
HELLO Tourism [in French]
64(15)
Evangelos P. Karavangelis
HELLO Tourism [in English]
79(11)
Evangelos P. Karavangelis
Renrike: A Scandinavian mountain resort
90(6)
Solveig Bohn
Metsovo, Greece: High on top of Pindos
96(9)
Fotis Kilipiris
Nordseeheilbad Westerland, Germany [in German]
105(11)
Hans-Dieter Ganter
Nordseeheilbad Westerland, Germany [in English]
116(8)
Hans-Dieter Ganter
Scheveningen: A successful case of revitalization
124(8)
Jan Bergsma
Theo de Haan
Santa Claus: The most famous person in the world
132(8)
Nina Vesterinen
Tourism management and community participation in York
140(9)
Tim Bahaire
Martin Elliott-White
Part 2: Language Exercises 149(42)
Introduction
151(40)
Downhill skiing, Cairngorm Mountains, Scotland
153(6)
Paul Constable
Kaunas
159(2)
Blanca Kraljevic
Calvia, Mallorca
161(4)
Blanca Kraljevic
Vilamoura
165(6)
Kate Torkington
Cidalia Correia
HELLO Tourism
171(6)
Christine Pratley
Faro--a tourist town?
177(8)
Kate Torkington
Sylt
185(6)
Irmela Neu
Index 191

Supplemental Materials

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