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Table of Contents
|Introduction To Retail Buying|
|The Buyer's Role in Contemporary Buying|
|Central Buying for Chain Organizations|
|Buying for Full-Line and Specialized Department Store Operations|
|Buying For Catalogs and Home Buying Networks|
|Resident Buying Offices and Other Outside Information Sources|
|Fundamentals of Effective Buying|
|What to Buy|
|How Much to Buy|
|From Whom and When to Buy|
|A Trip to the Market|
|Evaluating and Buying From Foreign Markets|
|Developing Import Programs|
|Negotiating the Purchase and Writing the Order|
|Additional Buyer Responsibilities|
|The Development of Private Label Programs|
|The Buyer's Role in Planning Advertising, Visual Merchandising and Other Promotional Activities|
|Table of Contents provided by Publisher. All Rights Reserved.|