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| SECTION ONE The World of Retailing | 2 | (158) | |||
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2 | (26) | |||
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28 | (38) | |||
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66 | (30) | |||
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96 | (24) | |||
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120 | (40) | |||
| SECTION TWO Retailing Strategy | 160 | (178) | |||
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160 | (36) | |||
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196 | (34) | |||
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230 | (26) | |||
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256 | (28) | |||
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284 | (30) | |||
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314 | (24) | |||
| SECTION THREE Merchandise Management | 338 | (168) | |||
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338 | (32) | |||
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370 | (32) | |||
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402 | (38) | |||
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440 | (32) | |||
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472 | (34) | |||
| SECTION FOUR Store Management | 506 | ||||
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506 | (34) | |||
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540 | (30) | |||
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570 | (30) | |||
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600 | ||||
| SECTION FIVE Cases | |||||
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| SECTION SIX Appendixes | |||||
| Appendix A: Careers in Retailing | A | ||||
| Appendix B: Starting Your Own Retail Business | A-15 | ||||
| Appendix C: Starting a Franchise Business | A-28 | ||||
| GLOSSARY | G | ||||
| CREDITS | CR | ||||
| INDEXES | I |
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