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For most creative entrepreneurs, words like business plan, cash flow, and balance sheet make their skin crawl. Formal business resources can intimidate budding and even seasoned creative entrepreneurs. Yet, as business owners, it's vital that they know where they're going and what it takes to get there. The Right-Brain Business Plan helps creative types beat the odds by providing a fun, accessible, and out-of-the-box approach to business planning. Through a series of right-brain exercises, illustrated worksheets, colourful images, and inspiring success stories, readers will learn to craft a visual business plan that gets the job done yet is also visually compelling and personally inspiring.
Jennifer Lee, the founder of Artizen Coaching, spent a decade climbing the corporate ladder before pursuing her creative dreams. Through her popular workshops, coaching practice, and writing, she empowers others to follow their passions. She lives in the San Francisco Bay Area.