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Table of Contents
Creative Thinking: Getting “Out of the Box”
What Is Visual Merchandising?
Core Design Strategies
Practices and Strategies for the Selling Floor
Layout and Fixtures for Fashion Apparel
Fashion Apparel Wall Setups
Fashion Apparel and Accessory Coordination
Home Fashion Presentation
Communicating Retail Atmospherics
Visual Practices for Nontraditional Venues
Grocery and Food Service Stores
Tools and Techniques for Merchandise Display
The Magic of the Display Window
Mannequins and Mannequin Alternatives
Building a Visual Merchandising Department
Visual Merchandising Careers