9780073405070

Small Business Management : An Entrepreneur's Guidebook

by ;
  • ISBN13:

    9780073405070

  • ISBN10:

    0073405078

  • Edition: 6th
  • Format: Paperback
  • Copyright: 9/8/2008
  • Publisher: McGraw-Hill/Irwin
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Supplemental Materials

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Summary

Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. Small Business Management, Sixth Edition, takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, Small Business Management takes a pragmatic "how-to" perspective illustrating many practical examples and applications from the business world. It explains how to achieve optimum benefits from the limited resources available to small firms, as well as how to plan for growth and succession in a business. It also explores arguments both for and against owning a small business. The enhancements to this edition serve to strengthen and reinforce without minimizing or losing the original qualities and usefulness of the textbook. The business plan remains a very important building block for this edition in both examples and format.

Table of Contents

The Dynamic Role Of Small Business
Starting Your Small Business
Family-Owned Businesses
Forms of Ownership of Small Businesses
Maintaining Good Government Relations and Business Ethics
How To Plan And Organize A Business
Becoming the Owner of a Small Business
Planning, Organizing and Managing a Small Business
How to Obtain the Right Financing for Your Business
How To Market Goods and Services
Developing Marketing Strategies
Promoting and Distributing
How To Organize, Manage and Operate the Business
How to Obtain and Manage Human Resources and Diversity in Small Companies
How to Maintain Good Relationships with Your Employees and Their Representatives
Obtaining and Laying Out Operating Facilities
Purchasing, Inventory, and Quality Control
Basic Financial Planning and Control
Basic Financial Planning
Budgeting and Controlling Operations and Taxes
Using Computer Technology in Small Businesses
Risk Management, Insurance, and Crime Prevention Workbook for Developing a Successful Business Plan
Table of Contents provided by Publisher. All Rights Reserved.

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