The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used and Rental copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.
This introduction to research methods provides students and researchers with unrivalled coverage of both quantitative and qualitative methods, making it invaluable for anyone embarking on social research.
Bridging the gap between theory and practice, Social Research Methods, Fifth Edition, is packed full of engaging examples and practical tips to equip students with the tools and knowledge needed for them to complete their own research projects. In addition to providing practical advice, author Alan Bryman deftly explores the nature of social research and the wider issues impinging on it.
Alan Bryman is Professor of Organisational and Social Research at the University of Leicester, UK.
Table of Contents
Part One 1. The nature and process of social research 2. Social research strategies: quantitative research and qualitative research 3. Research designs 4. Planning a research project and formulating research questions 5. Getting started: reviewing the literature 6. Ethics and politics in social research Part Two 7. The nature of quantitative research 8. Sampling in quantitative research 9. Structured interviewing 10. Self-administered questionnaires 11. Asking questions 12. Structured observation 13. Content analysis 14. Using existing data 15. Quantitative data analysis 16. Using IBM SPSS for Windows Part Three 17. The nature of qualitative research 18. Sampling in qualitative research 19. Ethnography and participant observation 20. Interviewing in qualitative research 21. Focus groups 22. Language in qualitative research 23. Documents as sources of data 24. Qualitative data analysis 25. Computer-assisted qualitative data analysis: using NVivo Part Four 26. Breaking down the quantitative/qualitative divide 27. Mixed methods research: combining quantitative and qualitative research 28. Writing up social research