Speaking with a Purpose Plus MySearchLab with eText -- Access Card Package

by Koch, Arthur; Schmitt, Jason

• ISBN13: 9780205843756
• ISBN10: 0205843751
• Edition: 9th
• Format: Package
• Copyright: 2013-01-04
• Publisher: Pearson

Summary

Provides a concise, practical, and step-by-step approach to public speaking Speaking with a Purposeis designed to help speakers develop the skills they need to prepare and deliver effective speeches. It is based primarily on a traditional public speaking approach combined with up-to-date communication theory. It is intentionally brief in order to give the reader more time to prepare, practice, and present speeches. The step-by-step approach of the book allows students to concentrate on the speechmaking process. Learning Goals Upon completing this book, readers will be able to: Understand speech purpose and audience response Organize, support, and outline their speeches Identify persuasive appeals and fallacies Understand and practice ethical public speaking 0205843751 / 9780205843756 Speaking with a Purpose Plus MySearchLab with eText -- Access Card Package Package consists of: 0205220401 / 9780205220403 Speaking with a Purpose 0205239927 / 9780205239924 MySearchLab with Pearson eText -- Valuepack Access Card

Table of Contents

1. Brief Table of Contents

2. Full Table of Contents

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1. Brief Table of Contents

 

Chapter 1: Speech Communication

Chapter 2: Audience Analysis

Chapter 3: Determine Your Purpose and Subject

Chapter 4: The Introduction and Conclusion

Chapter 5: Gathering Supportive Material

Chapter 6: Supporting Your Ideas

Chapter 7: Organizing the Body of Your Speech

Chapter 8: Delivering Your Speech

Chapter 9: Informing

Chapter 10: Persuasion

Chapter 11: Group Communication

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 2. Full Table of Contents

 

Chapter 1: Speech Communication

The Communicative Act

Communication Models

Communication Breakdowns

Listening

Getting Started

Projecting Confidence

How to Develop Self-Confidence

Visual Imagery for Confidence in Public Speaking

A Script For Using Visual Imagery to Develop Confidence in Speaking

Ethics in Communication

 

Chapter 2: Audience Analysis

Who Exactly Is My Audience?

What Response Can I Reasonably Expect From My Audience?

Will My Audience Find This Subject Useful?

Will My Audience Find This Subject Interesting?

What Is My Audience’s Knowledge of My Subject?

What Demographic Characteristics Should I Consider about My Audience?

Is My Audience’s Attitude Favorable, Indifferent, or Opposed?

 

Chapter 3: Determine Your Purpose and Subject

Selecting a Subject

Specific Purpose

The Central Idea

 

Chapter 4: The Introduction and Conclusion

Objectives of Introductions

Attention Step in Introductions

Types of Conclusions

Sample Full-Sentence Outline for a Speech to Instruct

Introduction and Conclusion Final Thought

 

Chapter 5: Gathering Supportive Material

Personal Experience and Knowledge

Brainstorming

Clustering

The Library

Research Databases

Advanced Online Searching

Presentations for the 2.0

YouTube

Ethics in Using the Internet

Interviewing

 

Chapter 6: Supporting Your Ideas

Examples

Explanation

Statistics

Testimony

Comparison and Contrast

Visual Aids

 

Chapter 7: Organizing the Body of Your Speech

Organizing Your Speech

Planning the Body

Transitions

 

Chapter 8: Delivering Your Speech

Impromptu Speeches

Manuscript Speeches

Memorized Speeches

Extemporaneous Speeches

Nonverbal Communication

Effective Word Choice

Interestingness

Appropriateness

Using Note Cards

Practicing the Speech

Delivery Distractions

Delivery Pitfalls

 

Chapter 9: Informing

Demonstration Speeches

Description Speeches

Explanation Speeches

Guidelines for Informative Speaking

Sample Speech to Inform

 

Chapter 10: Persuasion

Persuasion Defined

Specific Motive Appeals

Fallacies

Types of Persuasive Speeches

 

Chapter 11: Group Communication

The Functions of Discussion

Types of Discussion

Participating in Discussion

Moderating the Discussion

A Pattern for Problem Solving