9780130850911

Sports Economics

by
  • ISBN13:

    9780130850911

  • ISBN10:

    0130850918

  • Format: Paperback
  • Copyright: 1/1/2003
  • Publisher: Pearson College Div
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List Price: $135.20

Summary

This unique book applies economic theory to the business of sports. It deals mainly with professional team sports (with a section devoted to college team sports), showing how supply and demand join at the market level, and how team owners act together through their leagues (or athletic departments through the NCAA) to facilitate their market power. This book will help the reader understand the business side of sports and how it impacts the games seen at the stadium or in the arena. Topics covered in this book are: demand, supply, and sports market outcomes; the market for talent and labor relations; government and the sports business; and college sports. With amusing anecdotes and interesting stories about sports business personalities, this book is for anyone who is involved in the economic side of sports and sports management.

Author Biography

Rodney D. Fort is Professor of Economics at Washington State University.

Table of Contents

Warm Up: The Business of Sports
1(11)
PART I: DEMAND, SUPPLY, AND SPORTS MARKET OUTCOMES 12(165)
Demand and Sports Revenue
12(38)
The Market for Sports Broadcast Rights
50(38)
Team Cost, Profit, and Winning
88(40)
Sports Market Outcomes
128(49)
PART II: THE MARKET FOR TALENT AND LABOR RELATIONS 177(123)
The Value of Sports Talent
177(48)
The History of Player Pay
225(31)
Labor Relations in Pro Sports
256(44)
PART III: GOVERNMENT AND THE SPORTS BUSINESS 300(110)
Subsidies and Economic Impact Analysis
300(38)
The Stadium Mess
338(38)
Taxes, Antitrust, and Competition Policy
376(34)
PART IV: COLLEGE SPORTS 410(1)
College Sports
410

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