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The Economics of Sport provides a highly accessible introduction to the main theoretical, empirical and policy issues that emanate from the economic analysis of sport. Written in a style that makes economics accessible to sports management and policy students, this is a lively and reader-friendly examination of the crucial areas that make up the sports economy. It embraces the full scope of the sports economy, covering the three main arenas in which sport takes place - mass participation, professional sports and sports events. The key elements of the economic representation of these three markets is examined, together with the main policy issues, as well as the underlying demand for and supply of these sports. Truly international in scope it focuses on specific comparisons between the US, the UK and mainland Europe. The breadth of discussion and international emphasis is brought to life by a thorough pedagogy which is developed throughout the book, including case studies to illustrate the key themes discussed - ideal for both lecturer and student. * Embraces the full scope of the sports economy, including mass participation, professional sports and sports events * Ideal resource for sports management and policy students, making economics accessible through strong pedagogy * Illustrated by international case studies focusing on the UK, US and mainland Europe
Table of Contents
|The Economics of Sport: Introduction|
|The Nature, Organisation and Economic Significance of Sports|
|The Economics of Sports Participation|
|The Economics of Sports Participation: Evidence|
|The Supply of Participant Sport: The Public and Private Sector|
|The Supply of Participant Sport: Volunteers and Sports Clubs|
|Uncertainty of Outcome, Competitive Balance and Bias in Sports Leagues|
|Cross-subsidisation in professional sports leagues|
|The Demand for Professional Team Sports: Attendance and Broadcasting|
|The Labour Market in Professional Team Sports|
|The Economics of Sports Events and Infrastructure|
|Table of Contents provided by Publisher. All Rights Reserved.|