9781118844380

Startup Mixology Tech Cocktail's Guide to Building, Growing, and Celebrating Startup Success

by
  • ISBN13:

    9781118844380

  • ISBN10:

    1118844386

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 6/30/2014
  • Publisher: Wiley
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Supplemental Materials

What is included with this book?

  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
  • The eBook copy of this book is not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Summary

Startup Mixology combines 20 "key ingredients" for starting, growing and running a business. The book is comprised of actionable items, mixed in with stories from successful entrepreneurs and companies. It will answer questions that entrepreneurs have when starting up, from structural questions to how to getting traction with your product and more. Lessons include:
  • How to think like an entrepreneur
  • Turning your ideas into action
  • How to build a team
  • Launching your product
  • Creating marketing delight, and more.

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