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Storytelling Across Worlds: Transmedia for Creatives and Producers

by ;
Edition:
1st
ISBN13:

9780240824116

ISBN10:
0240824113
Format:
Nonspecific Binding
Pub. Date:
2/25/2013
Publisher(s):
Focal Press
List Price: $39.95

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Questions About This Book?

What version or edition is this?
This is the 1st edition with a publication date of 2/25/2013.
What is included with this book?
  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any CDs, lab manuals, study guides, etc.
  • The eBook copy of this book is not guaranteed to include any supplemental materials. Typically only the book itself is included.

Summary

Transmedia is a practical primer on the conceptualization, structuring, writing, execution, management, and marketing of a transmedia property that exists in multiple forms of media and shares a single interwoven story. Thus far, creatives and producers have focused on single areas of production-motion pictures, television, or video games. For those who are going to participate in or supervise the creation of a transmedia property, a minimum understanding of all the important media is required. Transmedia provides readers with the solid foundation they need.


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