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Strategic Management in Action,9780136078289
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Strategic Management in Action

by
Edition:
5th
ISBN13:

9780136078289

ISBN10:
0136078281
Format:
Paperback
Pub. Date:
7/2/2009
Publisher(s):
Prentice Hall

Questions About This Book?

What version or edition is this?
This is the 5th edition with a publication date of 7/2/2009.
What is included with this book?
  • The Used copy of this book is not guaranteed to include any supplemental materials. Typically, only the book itself is included.

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Customer Reviews

Excellent  August 13, 2011
by


The textbook I received was exactly as I had ordered it. The best part about this business transaction was the delivery. I received my textbook two business days later, which was great!






Strategic Management in Action: 4 out of 5 stars based on 1 user reviews.

Summary

The strategic management text that effectively integrates strategy theory and strategy practice. Introducing the Concepts; The Context of Managing Strategically; Doing an External Analysis; Doing an Internal Analysis; Functional Strategies; Competitive Strategies; Corporate Strategies; Special Topics: International Strategies and Strategies for Entrepreneurial Ventures and Not-for Profits For business professionals involved in strategic planning.

Table of Contents

Chapter 1    Introducing the Concepts
Chapter 2    The Context of Managing Strategically
Chapter 3    Doing an External Analysis
Chapter 4    Doing an Internal Analysis
Chapter 5    Functional Strategies
Chapter 6    Competitive Strategies
Chapter 7    Corporate Strategies
Chapter 8    Special Topics: International Strategies and Strategies for Entrepreneurial Ventures and Not-for Profits

Appendix 1 How To Do a Comprehensive Case Analysis
Appendix 2 Sample Case Analysis
Appendix 3 Comprehensive Strategy Cases



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