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9780324405378

Strategic Management Cases

by
  • ISBN13:

    9780324405378

  • ISBN10:

    0324405375

  • Edition: 7th
  • Format: Paperback
  • Copyright: 2006-03-06
  • Publisher: South-Western College Pub
  • View Upgraded Edition

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Supplemental Materials

What is included with this book?

Summary

With 30 all-new cases and thorough guides to reading each of them, STRATEGIC MANAGEMENT AND CASES is the best casebook of its kind on the market. With STRATEGIC MANAGEMENT AND CASES, you'll not only learn from the biggest stars of the corporate world, you'll also discover key strategies that smaller companies have used to succeed. And because this edition comes loaded up with study tools, this management casebook will be your go-to resource during test time as well.

Table of Contents

Case Title: AG Lafley
AMD
Anheuser-Busch
Bank One
China on the i-Way
Citigroup Japan
CQAY Tech
Daimler Chrisler
De Beers
Dell in China
Fiat and GM
GM Defense
Louis V
Gerstner Jr. Humana
L'Oreal's Bus
Strategy
Lucchetti
Lufthansa
Mapquest
Marks and Spencer
Mass Retailing in Asia
News Corp 2005
9Live
Nucor in
2005 ONGCs
Porsche
Volkswagen
Tata Steel
Wal-Mart
Williams Sonoma
Viacom
Table of Contents provided by Publisher. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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