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Strategic Management: Cases Competitiveness and Globalization,9780538753111
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Strategic Management: Cases Competitiveness and Globalization

by ; ;
Edition:
9th
ISBN13:

9780538753111

ISBN10:
0538753110
Format:
Paperback
Pub. Date:
1/1/2010
Publisher(s):
Cengage Learning
List Price: $170.66
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Summary

Examine the most thorough, up-to-date, and relevant collection of strategic management cases available in this market-leading, comprehensive case text. Developed by highly respected experts Hitt, Ireland and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CASES, 9E combines the latest cutting-edge research in strategic management with a practical global focus. A selection of 30 all-new, compelling cases examines a broad range of critical strategic management issues confronting managers today in U.S. as well as global organizations. Many of these timely cases provide full financial data. Count on this engaging book for the practical understanding you need to apply strategic management tools and techniques for increased performance and a strong competitive advantage.

Table of Contents

Alibaba.com
Baidu: Beating Google at its own Game?
Barclays: Matt Barrett's Journey - Winning Hearts and Minds
Accounting at Biovail - Revised
Blockbuster Acquires Movielink
CEMEX (A): Building a Global Latina
Citibank's E-Business Strategy for Global Corporate Banking (2008)
from Low Cost to Global Leadership
Dell Pursues Growth in a Challenging Environment
eBay, Inc. Bidding for the Future
Great Lakes: Great Decisions (A)
Blue Ocean Strategy at Henkel
Attention Shoppers: Executive Compensation at Krogers, Safeway, Costco, and Whole Foods
Apple Computer, Inc.: Maintaining the Music Business while Introducing iPhone and Apple TV
from Swords to Ploughshares
A Horror Show at the Cinemaplex?
Motorola
The New York Times Company
Nike's Global Women's Fitness Business: Driving Strategic Integration
Nintendo's Disruptive Strategy: Implications for the Video Game Industry
NUCOR in 2009
Oasis Hong Kong Airlines: the First Long-Haul, Low-Cost Carrier in Asia
Pro Clean, Tennessee
Room and Board
South Beauty Group: in Quest of a 'Beautiful' Growth Story
South-Western Airlines
Tesco versus Sainsbury's
TNK-BP (Russia) 2008
Under Armour
United Airlines
Table of Contents provided by Publisher. All Rights Reserved.


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