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Strategic Management : Competitiveness and Globalization, Concepts,9780324581126
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Strategic Management : Competitiveness and Globalization, Concepts

by ; ;
Edition:
8th
ISBN13:

9780324581126

ISBN10:
0324581122
Format:
Paperback
Pub. Date:
1/18/2008
Publisher(s):
Cengage Learning
List Price: $221.66

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Summary

STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS, Eighth Edition, is a comprehensive Strategic Management text that combines proven scholarship; cutting-edge research; a practical global focus; and the most thorough, up-to-date, and relevant business examples available. Now, this trusted business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, ThomsonNOW? online learning tools, and the Business and Company Resource Center (BCRC)--a complete electronic business library that makes in-depth research simple. The highly respected authors, all active teachers and experts in the strategic management field, use a unique model to illustrate how real-world businesses use strategic management to build a sustained competitive advantage. The text includes current and relevant examples, outstanding figures and models, and a wide selection of critical issues you will confront as rising professionals in today's evolving business environment.

Table of Contents

Strategic Management Inputs
Strategic Management and Strategic Competitiveness
The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis
The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages
Strategic Actions: Strategy Formulation
Business-Level Strategy
Competitive Rivalry and Competitive Dynamics
Corporate-Level Strategy
Acquisition and Restructuring Strategies
International Strategy
Cooperative Strategy
Strategic Actions: Strategy Implementation
Corporate Governance
Organizational Structure and Controls
Strategic Leadership
Strategic Entrepreneurship
Table of Contents provided by Publisher. All Rights Reserved.


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