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9780131869493

Strategic Management : Concepts and Cases

by
  • ISBN13:

    9780131869493

  • ISBN10:

    0131869493

  • Edition: 11th
  • Format: Hardcover
  • Copyright: 2006-03-27
  • Publisher: Prentice Hall
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List Price: $239.40

Summary

The eleventh edition ofStrategic Managementis a current, well-written strategic management book with the most up-to-date compilation of cases available. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapterglobalization, the natural environment, and e-commerce.The author provides and overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic management case analysis, 46 Experiential Exercises and 43 cases including service company cases and manufacturing company cases.For management professionals, small business owners and others involved in business.

Author Biography

About the Author

Dr. Fred R. David is the sole author of three mainstream strategic-management textbooks: (1) Strategic Management: Concepts and Cases, (2) Strategic Management Concepts, and (3) Strategic Management Cases. These texts have been on a two-year revision cycle since 1986, when the first edition was published. They are among the best if not the best-selling strategic-management textbooks in the world and are used at more than 400 colleges and universities. Prestigious universities that have used these textbooks include Harvard University, Duke University, Carnegie-Mellon University, John Hopkins University, the University of Maryland, University of North Carolina, University of Georgia, Florida State University, San Franciso State University, and Wake Forest University.

The Concepts version of this strategic-management textbook has been translated and published in Chinese, Japanese, Pharsi, Spanish, Indonesian, Indian, Thai, and Arabic, and is widely used across Asia and South America. It is the best-selling strategic-management textbook in Mexico, China, Peru, Chile, Japan, and number two in the United States. Approximately 90,000 students read Dr. David’s textbook annually as well as thousands of businesspersons. The book has led the field of strategic management for more than a decade in providing an applications/practitioner approach to the discipline.

A native of Whiteville, North Carolina, Fred R. David received a B.S. degree in Mathematics and an MBA from Wake Forest University before being employed as a bank manager with United Carolina Bank. He received a Ph.D. in Business Administration from the University of South Carolina where he majored in Management. Currently, the TranSouth Professor of Strategic Management at Francis Marion University (FMU) in Florence, South Carolina, Dr. David has also taught at Auburn University, Mississippi State University, East Carolina University, the University of South Carolina, and the University of North Carolina at Pembroke. He is the author of 150 referred publications, including 39 journal articles, 53 Proceedings publications, and 58 business policy cases. David has articles published in such journals as Academy of Management Review, Academy of Management Executive, Journal of Applied Psychology, Long Range Planning, and Advanced Management Journal.  He serves on the Editorial Review Board of the Advanced Management Journal.

Dr. David has received a Lifetime Honorary Professorship Award from the Universidad Ricardo Palma in Lima, Peru. He delivered the keynote speech at the twenty-first Annual Latin American Congress on Strategy hosted by the Centrum School of Business in Peru. Dr. David recently delivered an eight-hour Strategic Planning Workshop to the faculty at Pontificia Universidad Catolica Del in Lima, Peru, and an eight-hour Case Writing/Analyzing Workshop to the faculty at Utah Valley State College in Orem, Utah. He has received numerous awards, including FMU’s Board of Trustees Research Scholar Award, and the university’s Award for Excellence in Research given annually to the best faculty researcher on campus, and the Phil Carroll Advancement of Management Award, given annually by the Society for the Advancement of Management (SAM) to a management scholar for outstanding contributions in management research.

David served for three years on the Southern Management Association’s Board of Directors Through his Web site, www.checkmateplan.com, Dr. David actively assists businesses across the country and around the world in doing strategic planning. He has developed and markets the CheckMATE Strategic Planning Software, which is an industry-leading business planning software package (www.checkmateplan.com).

Table of Contents

Overview Of Strategic Management
The Nature of Strategic Management
Cohesion Case: Krispy Kreme Donuts 2004
Strategy Formulation
The Business Mission
The External Assessment
The Internal Assessment
Strategies in Action
Strategy Analysis and Choice
Strategy Implementation
Implementing Strategies: Management and Operations Issues
Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
Strategy Evaluation
Strategy Review, Evaluation, and Control
Strategic Management Case Analysis
How To Prepare And Present A Case Analysis
A Sample Case Analysis for Krispy Kreme Donuts (KKD)
Name Index
Subject Index
Company index
CASES
Service Company Cases
Telecommunications
Verizon Communications 2004
Nextel Communications 2004
Airlines
Southwest Airlines Co. 2004
AMR Inc. 2004
Internet Companies
E-Trade Financial Corp. 2004
e-Bay Inc. 2004
Amazon.com Inc. 2004
Retailers
The Kroger Company 2003
Limited Brands--2004 M. Jill Austin
Wal-Mart Stores Inc. 2004
Target Corporation 2003
Entertainment
Mandalay Resort Group 2004
Royal Caribbean Cruises Ltd.--2004
Small For-Profit Businesses
The Quarry Inc. Indoor Climbing Center 2004
First Reliance Bank 2004
Bridal Gallery 2003
Champions-Hydro Lawn Inc. 2003
Nonprofit Organizations
Audubon Nature Institute 2004
Central United Methodist Church--2004
The United States Postal Service 2004
American Red Cross 2004
The Classic Car Club of America 2004
Utah Valley State College 2004
Manufacturing Company Cases
Transportation
Harley-Davidson Inc. 2004
Winnebago Industries Inc. 2004
Cosmetics
Avon Products Inc. 2004
Revlon Inc. 2004
Food and Beverage
Pilgrim's Pride Corporation 2004
Anheuser Busch 2004
Aerospace
Boeing 2004
Lockheed Martin Corporation 2004
Computers
Apple Computer 2004
Gateway Computer 2004
Medical
Stryker Corporation 2004
Biomet Inc. 2004
Sporting Goods
Nike Inc. 2004
Reebok International Ltd. 2004
Calloway Golf 2004
Tobacco
UST Inc. 2004
RJR Tobacco Co. 2004
Table of Contents provided by Publisher. All Rights Reserved.

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